Popularity
Your "Popularity", also sometimes referred to as your "pop stats" or just "stats", is the six numbers associated with your doll that are upgraded with dollars or fashion points. To win fashion arena duels, 2/3 of your popularity stats in each round must be higher than your opponents.
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While it is not necessary, a good rule of thumb is to try and have at least 5 of your popularity stats at least 10x your level. For example, a level 40 should aim for at least 400.
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​The prices start out lower and rise to a maximum of 200,000 dollars and 2,000 to upgrade one popularity statistics. Each time you upgrade a stat, the cost will rise until it meets this maximum. Loyalty is upgraded differently, it can only be upgraded with dollars by interacting with loyalty pets.
To earn fashion points, buy items or win items from events. Each item will have a fashion point worth associated with it. Events bought for dollars are usually 1 FP per $100. See a complete list of the comparisons here.
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You can also buy boosters, to help raise your stats, with options of +15% for 4 hours, +15% for 8 hours, and +30% for 8 hours. The prices of these rise with your level.
You may see some people with one (or two) popularity stats lower. For example, we can take a look at my own stats currently:
You can see that 5/6 of my stats are quite higher than my current level (71), however, my kindness is quite low.
With one low stat, you might worry I lose all my duels! However, this is not the case.
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Each Fashion Duel is broken up into three rounds of three stat-vs-stat duels. For example, let us take a look at one duel:
You can see that since I only have one stat lower, my opponent with all equal stats still loses even though their kindness stat is higher than mine. This is because in every round, at least 2/3 of my stats are still higher than their average.
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So why do we do this? It's cheaper! If I only need to upgrade 4/5 of my stats (not including loyalty), that is 200,000 dollars cheaper than focusing on all 5/5. This allows you to move up and upgrade your stats faster.
More coming soon.